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Local searchfor law firms & local businesses

Web strategy & AIEst. 2011

We make businesses easier to find and easier to run.

Web strategy, AI agents and custom platforms — from a two-person studio that's been at it since 2011.

Book a callSee the work

A supplier's delivery email becomes a finished check-in sheet — in seconds.

New email
From your supplier
14 appliances arriving today
Check-in sheet · filled in by AI
  • 48" pro range
    Order #20931
    ×6
  • Panel-ready fridge
    Order #20931 · 2 still on backorder
    ×5
  • 24" beverage center
    Order #20947
    ×3
AI is filling in the sheet…
  1. 1A supplier emails a delivery notice

Trusted across distribution, education, law and defense.

  • U.S. Department of Defense
  • Army West Point
  • Wilentz, Goldman & Spitzer
  • Liberty Science Center

Local searchLaw firms & local businesses

When someone nearby searches, be the one they call.

Google Maps, Local Services Ads and a website built to convert, planned together and managed every month. We've done it for New Jersey law firms since 2011.

  • Local Services Ads · pay per lead
  • Google Maps · earned, not bought
See local searchGet a free local audit

What your clients see when they search:

injury lawyer near me

1Local Services AdsYou pay per lead

Your Firm

4.9 · 212 reviews

Google Screened

Call

Google Screened

2Google MapsEarned with reviews & a strong profile

  • Your Firm

    4.9 ·

  • 4.6 ·

  • 4.4 ·

01What we build

Built around how your business actually works.

Four kinds of work, one team. We move between them because real businesses need all four — often in the same project.

01

AI operations platforms

Replace the spreadsheets, inboxes and legacy screens your team fights every day with one system built around how the work really happens.

  • Warehouse & inventory
  • Back-office workflows
  • Dealer & client portals
  • Agents that draft, people approve
02

AI agents & assistants

Voice and chat assistants that know your products, policies and data — and know when to hand off to a person.

  • Product knowledge
  • Voice agents
  • Email & document intake
  • Internal copilots
03

Products & platforms

From idea to paying users. We build and run our own products, so we build yours like owners.

  • SaaS & platforms
  • Marketplaces & commerce
  • 3D configurators
  • Mobile & PWA
04

Local search & web

Where we started in 2011, and still work every month: web strategy that wins Google Maps and Local Services Ads for law firms and local businesses.

  • Google Maps
  • Local Services Ads
  • High-performance sites
  • AI search visibility
Local search for law firms

02Selected work

Built for the people doing the work.

Operations for a distributor with hundreds of dealers. Products of our own. Search since 2011. And a detour through defense that shaped how we build everything.

03How we work

Prototype in weeks. Then we stay.

No six-month discovery phase and no handoff to a maintenance team. The people who scope your project are the people who build and run it.

  1. 01

    Listen

    We start on your floor, not in a slide deck — with the people doing the work, mapping what really happens.

  2. 02

    Prototype

    A working prototype in weeks, on your real data. You react to something that works, not wireframes.

  3. 03

    Ship

    Rolled out in stages alongside your team, with a manual path for every step.

  4. 04

    Operate

    We stay on — improving, monitoring and adding agents as you grow. One team that knows your system end to end.

What we hold to

  • Agents draft. People decide.

    AI does the busywork; a person signs off on anything that matters.

  • Works without the AI.

    Every workflow has a manual path, so a model outage never stops your business.

  • Two owners, no handoffs.

    You work with the people who run the company and write the code.

04Our story

Started in search. Grew into AI.

We didn't pivot so much as follow the work. Every chapter taught us something we still use — search taught us to measure, law firms taught us trust, defense taught us to build things that can't fail.

  1. 2011

    An SEO shop

    Around Town Marketing starts building sites and search programs for local businesses.

  2. 2010s

    Search for law firms

    We become a search partner to New Jersey law firms — one of the hardest markets online.

  3. 2018 — 22

    Defense & West Point

    Computer vision and 3D-printed systems for small drones, and advising West Point's Capstone program.

  4. Today

    AI & platforms

    Operations platforms, AI agents and our own products — Sylvos and Roos Marketplace.

05The team

Two owners. No account managers.

Around Town is the two of us. One builds the product, one runs the business — and you'll work directly with both.

  • Illustrated portrait of Brett Campbell

    Brett Campbell

    Product & Engineering

    Designs and builds everything we ship, from warehouse workflows to voice agents. Philosophy, finance, search, defense tech, then full-stack AI — a straight line if you squint.

  • Illustrated portrait of Melissa Campbell

    Melissa Campbell

    Business & Clients

    Runs the business and every client relationship — scoping, planning, and making sure what we build pays off. Your first call is usually with her.

06Book a call

Tell us what your business runs on.

Thirty minutes, no pitch deck. Tell us what's slow, manual or held together with spreadsheets — we'll tell you honestly whether we can fix it.

Brett
brett@aroundtownmarketing.com
Melissa
mcampbell@aroundtownmarketing.com
Studio
Denville, New Jersey

Pick a time that works.

Send us a couple of windows and we'll confirm with a calendar invite — usually the same day.

Request a time